Our Services

  • Offset Printing
    Offset Printing

    Annual reports are a direct reflection of your company. Be sure yours say "professional" and "trustworthy." We'll deliver exactly what your business needs to make the right impression at the right time.

  • Digital Printing
    Digital Printing

    A big area calls for a big statement. And that's exactly what we deliver with every banner we print.

  • Ad Specialty
    Ad Specialty

    With professional design and printing, our brochures are sure to sell. From the big idea to the small details, our team has years of experience to get the job done.

  • Mailing Services
    Mailing Services

    Your business card is a direct reflection of your company. Don't settle for plain paper and dull designs when we can create cards that will leave a lasting impression.

  • Bindery Services
    Bindery Services

    Creating business forms can be a hassle—so why not let us handle it for you? We'll help you boost your brand's image with professionally designed business forms, purchase orders, invoices and more.

  • Design & Marketing
    Design & Marketing

    One of your most important selling tools may be a professionally printed catalog. We'll help you showcase your products in the best way possible with a high-quality catalog you'll be proud to distribute.

Don't settle for a professional,
when you need an expert.

PrintSouth Printing, Inc. is a full-service printing company in West Columbia, South Carolina, offering offset printing and digital printing capabilities. We offer custom die-cutting and foil services as well as multiple binding styles for booklets both small and large. Additionally, we offer advertising specialty solutions allowing us to provide our clients a huge assortment of products including writing pens, banners, tote bags, t-shirts, corporate gifts, and crystal awards among other custom imprinted items. We team up with you to bring expert knowledge and experience to help make your brand stand out.

A Risk Most Marketers Won’t Take: 4 Words that Double Success Rates

Nobody likes being told what to do. This principle dates back to a very early age. Tell a two-year-old toddler to go to timeout and they very kindly break your eardrums as they shout their favorite word “no!” Ask a kid to eat their peas and they slyly spread them around on the plate—encouraged by your lack of knowledge of mathematics—hoping you won’t notice the sum of peas hasn’t actually changed at all. Tell a teenager to clean their room and they silently curse you (while, of course, telling you no).

This leads us to a very important marketing principle. Reminding people that they have the freedom to say no makes them much more likely to be persuaded to say yes. Confused? Don’t worry, we were too at first.

This technique, known as “BYAF” (But You Are Free) is quite simple: after making a request, simply add (in so many words) “but you are free to choose.” Note, the exact language doesn’t matter, so long as the message is incorporated somehow.

So for instance, companies that employ this tactic have reported that allowing their sales people to say, “you’re free to come back later if you’re not ready to buy now,” they actually sell more.

In one study conducted at Western Illinois University, BYAF doubled the success rate in a data set of 42 studies involving 22,000 participants. It’s a risk most marketers aren’t willing to take, but in the long run shows higher success rates of sales.

It should be common sense. People don’t like being forced into anything (timeouts, eating peas, or cleaning), however, since this seems to be counterintuitive to a salesperson, it’s a technique that gathers dust.

Providing solutions to the problems you encounter.

"How do I export a high-resolution pdf file out of Adobe InDesign?"
Our employees are here to help YOU. If we don't know the answer, we will find it for you. Our online blog provides answers and additional insight into the world of commercial printing. You will also find design tips, program how to instructions, downloadable guides and links to other helpful topics within our blog.

We appreciate your visit and look forward to working with you.