Our Services

  • Offset Printing
    Offset Printing

    Annual reports are a direct reflection of your company. Be sure yours say "professional" and "trustworthy." We'll deliver exactly what your business needs to make the right impression at the right time.

  • Digital Printing
    Digital Printing

    A big area calls for a big statement. And that's exactly what we deliver with every banner we print.

  • Ad Specialty
    Ad Specialty

    With professional design and printing, our brochures are sure to sell. From the big idea to the small details, our team has years of experience to get the job done.

  • Mailing Services
    Mailing Services

    Your business card is a direct reflection of your company. Don't settle for plain paper and dull designs when we can create cards that will leave a lasting impression.

  • Bindery Services
    Bindery Services

    Creating business forms can be a hassle—so why not let us handle it for you? We'll help you boost your brand's image with professionally designed business forms, purchase orders, invoices and more.

  • Design & Marketing
    Design & Marketing

    One of your most important selling tools may be a professionally printed catalog. We'll help you showcase your products in the best way possible with a high-quality catalog you'll be proud to distribute.

Don't settle for a professional,
when you need an expert.

PrintSouth Printing, Inc. is a full-service printing company in West Columbia, South Carolina, offering offset printing and digital printing capabilities. We offer custom die-cutting and foil services as well as multiple binding styles for booklets, both small and large. Additionally, we offer advertising specialty solutions allowing us to provide our clients a huge assortment of products including writing pens, banners, tote bags, t-shirts, corporate gifts, and crystal awards among other custom imprinted items. We team up with you to bring expert knowledge and experience to help make your brand stand out.

Get Social: 7 Tips for Marketing on Social Media

While business seems to be screeching to a halt in the wake of the coronavirus, social media rages on. Now is a good time to build your brand and show your values and personality online.

But it’s hard to market your business without a knowledge of social networking platforms. Consumers are increasingly mobile and focusing less on traditional marketing. It’s important for your business to stay up to date, and social media is a useful outlet to do so. 

Today, let’s talk about some tips on how to use social media sites to your advantage and market your business. It’s time to get social.

 

1. Plan a content calendar.

If you want success for your business on social media, try utilizing a content calendar tool. This allows you to organize your posts and schedule consistent dates and times. Using a social media content calendar lets you see how content is spaced and planned for your business so clients aren’t over- or under-stimulated at any point in time.

 

2. Post regularly.

Just having social media pages for your business isn’t enough—you need to be active on them. Users search businesses on social media, and those with the most recent activity often look the most trustworthy. By marketing your business daily or at least multiple times per week on social media, clients will feel consistently engaged with your brand.

 

3. Use hashtags.

Hashtags on social media enable viewers to see and follow trending topics. When marketing your business on social networking sites, look up popular trending hashtags and see how they can relate to your product or service. Use as many hashtags as necessary, but don’t overdo it. Stay on viewers’ radars without overwhelming them.

 

4. Do promotions.

Social media is a fun and useful outlet for your business to market current promotions. Give away free stuff, e.g. “The first 20 customers to favorite this tweet will get a free T-shirt!” or host contests, e.g. “Share your favorite product on Instagram and the user with the most likes wins a T-shirt.” Social media easily reaches out to consumers and promotes current business activities.

 

5. Add pictures and video.

A picture is worth a thousand words, and social networking is no exception. Viewers will feel drawn in and attracted to your business posts if they include visuals, such as a photo or video (the latter performs the best). Link the visual to an informational content, call to action or redirect to your website. Clients find something interesting and your business generates more leads.

 

6. Share and retweet.

There’s a reason it’s called social networking. You can follow other businesses from your business accounts and build them up as well. Share content on Facebook and retweet on Twitter in order to encourage interaction. Not only do clients acknowledge communication, but other businesses will be more likely to share and retweet your content as well.

 

7. Encourage engagement.

One of the greatest aspects of social media is its ability to connect businesses and viewers on a personal basis. Engage with your customers on social networking sites by responding to comments, messages and posts quickly. When buyers feel like their needs are being heard, they’re more likely to respond better to what your business has to offer.

When it comes to marketing for your business, social media is a great way to go. Stay current and involved by using social media to market your business for free. Consumers will feel connected and your business will grow because of it.

Providing solutions to the problems you encounter.

"How do I export a high-resolution pdf file out of Adobe InDesign?"
Our employees are here to help YOU. If we don't know the answer, we will find it for you. Our online blog provides answers and additional insight into the world of commercial printing. You will also find design tips, program how to instructions, downloadable guides and links to other helpful topics within our blog.

We appreciate your visit and look forward to working with you.