Our Services

  • Offset Printing
    Offset Printing

    Annual reports are a direct reflection of your company. Be sure yours say "professional" and "trustworthy." We'll deliver exactly what your business needs to make the right impression at the right time.

  • Digital Printing
    Digital Printing

    A big area calls for a big statement. And that's exactly what we deliver with every banner we print.

  • Ad Specialty
    Ad Specialty

    With professional design and printing, our brochures are sure to sell. From the big idea to the small details, our team has years of experience to get the job done.

  • Mailing Services
    Mailing Services

    Your business card is a direct reflection of your company. Don't settle for plain paper and dull designs when we can create cards that will leave a lasting impression.

  • Bindery Services
    Bindery Services

    Creating business forms can be a hassle—so why not let us handle it for you? We'll help you boost your brand's image with professionally designed business forms, purchase orders, invoices and more.

  • Design & Marketing
    Design & Marketing

    One of your most important selling tools may be a professionally printed catalog. We'll help you showcase your products in the best way possible with a high-quality catalog you'll be proud to distribute.

Don't settle for a professional,
when you need an expert.

PrintSouth Printing, Inc. is a full-service printing company in West Columbia, South Carolina, offering offset printing and digital printing capabilities. We offer custom die-cutting and foil services as well as multiple binding styles for booklets both small and large. Additionally, we offer advertising specialty solutions allowing us to provide our clients a huge assortment of products including writing pens, banners, tote bags, t-shirts, corporate gifts, and crystal awards among other custom imprinted items. We team up with you to bring expert knowledge and experience to help make your brand stand out.

5 Ways to Maximize Your Social Pages

5 Ways to Maximize Your Social Pages

It’s a digital world, and we’re just living in it. With the potential to reach billions of people, your business can’t afford to NOT be on social media channels. Social media can be a free and easy way to connect with current or potential customers, both by establishing your expertise and by staying top of mind. Make sure you’re making the most of your social media presence with these five tips to maximize your social pages. 

 

1. Determine the Right Social Channels

Not all social media platforms are created equally. Basically, you should consider who your audience is and if they’re using a certain platform. While Facebook and Instagram make sense for most businesses, if you’re trying to reach a younger base, SnapChat and Tik Tok might be the place for you. It all depends on who your target audience is and who you’re trying to reach with your messages. 

 

2. Update Your Profile Page

Make sure to keep your profile information current. This includes updating your profile picture and cover photo (if applicable) to match your evolving brand, as well as store hours and any other relevant information. 

Think of your profile as your virtual “first impression.” It’s the first thing that potential customers will see before deciding if they want to explore your business any further. Your entire goal with your profile page is to be enticing enough to get your page visitors to click the link to your website, which should be located on your social profile. 

 

3. Use a Relatable Voice

Too many brands try to be something that they’re not. Remember to use your social profile as if you’re speaking directly to your potential customers. There is no need to insert your brand into online debates or current events if it doesn’t make sense. With that said, it’s okay to have some fun and jump in on trends that will showcase your brand’s personality.

The easiest way to ensure your voice is relatable is to read your posts out loud. Yes, this sounds silly, but it is a lifesaver! If you read back the post and it doesn’t sound like something you would say to a potential customer, or it sounds like robot-speak, take another pass at the content. Speak online just like you would talk to a person. 

 

4. Share Current Content

Credibility can be lost if somebody goes to your page and realizes you haven’t posted for three years. They may even wonder if your business is still operating. While you don’t have to post every single day to be successful, you should still be posting occasionally. Make sure the content is both relevant and relatable to your end user.

 

5. Use Hashtags

Hashtags are a great way to get your content in front of potential customers who aren’t familiar with your brand. Basically, adding a # sign in front of a word will make it searchable across social platforms—especially Twitter and Instagram. If you’ve followed the steps above to ensure your page is ready for potential customers, you’ll have no problem enticing them to further explore your brand. 

Add hashtags to relevant content that potential customers could be searching for on social. The longer the hashtags, the less likely somebody else is searching for that exact phrasing. Think simple and searchable with hashtags.

 

There are billions of people out there searching social media sites every day. Make sure your business is ready to go fishing in that deep social media sea for potential customers. Use the above tips, and you’ll have them hook, line and sinker.

Providing solutions to the problems you encounter.

"How do I export a high-resolution pdf file out of Adobe InDesign?"
Our employees are here to help YOU. If we don't know the answer, we will find it for you. Our online blog provides answers and additional insight into the world of commercial printing. You will also find design tips, program how to instructions, downloadable guides and links to other helpful topics within our blog.

We appreciate your visit and look forward to working with you.