Our Services

  • Offset Printing
    Offset Printing

    Annual reports are a direct reflection of your company. Be sure yours say "professional" and "trustworthy." We'll deliver exactly what your business needs to make the right impression at the right time.

  • Digital Printing
    Digital Printing

    A big area calls for a big statement. And that's exactly what we deliver with every banner we print.

  • Ad Specialty
    Ad Specialty

    With professional design and printing, our brochures are sure to sell. From the big idea to the small details, our team has years of experience to get the job done.

  • Mailing Services
    Mailing Services

    Your business card is a direct reflection of your company. Don't settle for plain paper and dull designs when we can create cards that will leave a lasting impression.

  • Bindery Services
    Bindery Services

    Creating business forms can be a hassle—so why not let us handle it for you? We'll help you boost your brand's image with professionally designed business forms, purchase orders, invoices and more.

  • Design & Marketing
    Design & Marketing

    One of your most important selling tools may be a professionally printed catalog. We'll help you showcase your products in the best way possible with a high-quality catalog you'll be proud to distribute.

Don't settle for a professional,
when you need an expert.

PrintSouth Printing, Inc. is a full-service printing company in West Columbia, South Carolina, offering offset printing and digital printing capabilities. We offer custom die-cutting and foil services as well as multiple binding styles for booklets both small and large. Additionally, we offer advertising specialty solutions allowing us to provide our clients a huge assortment of products including writing pens, banners, tote bags, t-shirts, corporate gifts, and crystal awards among other custom imprinted items. We team up with you to bring expert knowledge and experience to help make your brand stand out.

How to Use Guest Bloggers for Your Content

How to Use Guest Bloggers for Your Content

Nothing in life is easy when you try to do it alone. Luckily, it’s okay to ask for help. When it comes to maintaining your business’s blog, it’s a great idea to have some help to keep your content fresh and add new perspectives. Guest bloggers can help provide views you might not find from within your own business. Plus, establishing relationships and networking is a great idea for a multitude of reasons, including future partnerships and business opportunities. Check out these five tips to using guest bloggers for your content. 

 

1. Identify Industry Leaders

Start by asking yourself—who do you admire in my industry? Chances are that they’re willing to impart some of their knowledge for your audience. Don’t be afraid to reach out and let them know you admire their views, and that you would love for them to write a guest spot for your blog. Just ensure you set realistic expectations as far as word count and timeline to get the job done. The more transparent you are, the better the relationship will be for the future.
 

2. Create a Submission Form

If guest blogging is going to become a regular event for your business, consider adding a form to your website to capture submissions or suggestions. This will help identify guest bloggers that you may have never considered before. Who knows—you could have somebody frequenting your business’s site that is an expert in your field that you’ve never even heard of. Make the submission form easy to fill out, gathering minimal details so that it isn’t a hassle to make the first connection. Once you have their contact info and intent to write, reach out and see if you can set up a call to talk it over.

 

3. Find Freelancers

You don’t need full-time dedicated guest bloggers to make your content a success. Instead, there are plenty of freelance writers that would be willing to contribute not just content, but quality content. Consider putting a call out for freelancers on your next webinar, social post or email marketing piece. You could also list your needs on a freelancing site. If you’re looking for an occasional piece of content here or there, freelancers are the way to go. 

 

4. Offer Benefits for Guest Bloggers

It’s not always about the money when it comes to guest blogging. Sometimes, you can offer something that money won’t buy—like exposure. If you’ve taken the right steps to build your following, experts in your industry will want a chance to get in front of your audience. If you aren’t in a position to pay your bloggers, consider talking about the opportunities of exposure with your potential writers.

 

5. Pay Bloggers 

Sometimes it just comes down to the cash. If the guest blogger is somebody you think will provide valuable insight or return from your investment on their writing, and you are able, pay them! After all, the industry leader would be giving you their time and expertise. Make sure your terms are outlined up-front, and consider adding that the expert also shares the finished product with their social followers for cross-promotion.

 

Having a guest blogger will help keep your content fresh while also taking some of the pressure off of your business to write every single week. Consider what you have to offer your guest bloggers and go from there. You may want to outline potential topics, but make sure you leave enough room for the guest to let their creativity shine. Then, when the time comes, get ready to cross-promote as much as possible.

Providing solutions to the problems you encounter.

"How do I export a high-resolution pdf file out of Adobe InDesign?"
Our employees are here to help YOU. If we don't know the answer, we will find it for you. Our online blog provides answers and additional insight into the world of commercial printing. You will also find design tips, program how to instructions, downloadable guides and links to other helpful topics within our blog.

We appreciate your visit and look forward to working with you.